{"id":43168,"date":"2022-05-12T12:00:24","date_gmt":"2022-05-12T12:00:24","guid":{"rendered":"https:\/\/solidaridadintergeneracional.es\/wp\/?p=43168"},"modified":"2022-05-12T12:00:24","modified_gmt":"2022-05-12T12:00:24","slug":"faltan-programas-de-television-de-mas-calidad","status":"publish","type":"post","link":"https:\/\/solidaridadintergeneracional.es\/wp\/faltan-programas-de-television-de-mas-calidad\/","title":{"rendered":"“Faltan programas de televisi\u00f3n de m\u00e1s calidad”."},"content":{"rendered":"
La oferta televisiva no es satisfactoria, seg\u00fan Alejandro Perales, presidente de AUC.<\/h5>\n

Mar\u00eda Bonillo<\/p>\n

Enlace noticia original<\/a><\/p>\n

Los mayores, los consumidores fieles de una televisi\u00f3n que les subestima<\/strong><\/p>\n

Los mayores de 65 a\u00f1os son el grupo de poblaci\u00f3n que m\u00e1s tiempo dedica a ver la televisi\u00f3n<\/strong>:\u00a05 horas y 53 minutos<\/strong>\u00a0de media por persona al d\u00eda, seg\u00fan los \u00faltimos datos de abril aportados por Barlovento Comunicaci\u00f3n. Por su parte,\u00a0las plataformas digitales<\/strong>\u00a0han ganado una gran popularidad en los \u00faltimos a\u00f1os por diferentes razones (contenidos, formas de consumo de esos contenidos), en algunas ocasiones\u00a0superando la experiencia de visionado<\/strong>\u00a0frente a la televisi\u00f3n. Y aunque se han relacionado com\u00fanmente con un p\u00fablico m\u00e1s joven, lo cierto es que los mayores de 65 a\u00f1os tambi\u00e9n\u00a0est\u00e1n mostrando inter\u00e9s por ellas<\/strong>, a pesar de no tener siempre un f\u00e1cil acceso.<\/p>\n

Llegados a este punto, toca pensar a qu\u00e9 se debe esta situaci\u00f3n, si esa\u00a0oferta televisiva\u00a0es satisfactoria para\u00a0los que son sus consumidores m\u00e1s fieles.\u00a0En este sentido, desde la\u00a0Asociaci\u00f3n de Usuarios de la Comunicaci\u00f3n (AUC), su presidente Alejandro Perales, considera que\u00a0esa oferta televisiva no es satisfactoria<\/strong>\u00a0en cuanto a “contenidos de calidad”. “No estoy pensando en contenidos elitistas”, aclara, “pero s\u00ed\u00a0en\u00a0contenidos m\u00e1s interesantes<\/strong>“.<\/p>\n

Signos de agotamiento<\/strong><\/p>\n

Puesto que lo que predomina en las plataformas es la ficci\u00f3n, en la televisi\u00f3n encontramos otro tipo de productos, contenidos audiovisuales\u00a0que\u00a0no se encuentran en otros medios<\/strong>, como son\u00a0los informativos, magazines, realities, telenovelas,\u00a0concursos, contenido de proximidad, como los canales auton\u00f3micos, y temas religiosos.<\/p>\n

Alejandro asegura que la gente mayor “es\u00a0muy seguidora de ese tipo de contenidos”, que son en definitiva el contenido\u00a0<\/strong>“m\u00e1s potente, diferencial y competitivo de las televisiones”, pero porque “son\u00a0los que m\u00e1s est\u00e1n dando.\u00a0Es un tipo de contenido que las televisiones\u00a0piensan que es lo que quiere\u00a0ver la gente mayor”.\u00a0<\/strong><\/p>\n

Teniendo esto en cuenta, desde la AUC consideran que la televisi\u00f3n “est\u00e1\u00a0subestimando a sus espectadores<\/strong>, porque estos programas tambi\u00e9n est\u00e1n mostrando signos de agotamiento, desde el punto de vista de la audiencia”. As\u00ed, Alejandro concluye que\u00a0“faltan programas de mayor calidad<\/strong>, que sintonicen mejor,\u00a0no solo con los gustos, sino con los intereses de las personas mayores, y que les sean m\u00e1s \u00fatiles”.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

La oferta televisiva no es satisfactoria, seg\u00fan Alejandro Perales, presidente de AUC.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[327,328,330],"tags":[],"class_list":["post-43168","post","type-post","status-publish","format-standard","hentry","category-mayores","category-noticiasboletin","category-recomendamos-enlaces-de-interes"],"yoast_head":"\n"Faltan programas de televisi\u00f3n de m\u00e1s calidad". – Solidaridad Intergeneracional<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solidaridadintergeneracional.es\/wp\/faltan-programas-de-television-de-mas-calidad\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\""Faltan 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